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Inspired and blown away by the traditional style of the Tabi shoe, worn by Japanese dancers and styled with traditional Japanese wear commonly seen at Japanese Matsuris (festivals). The whole idea behind the concept of fugu, is simply comfort, style and simple living. Fugu is comfortable, stylish and versatile enough that there is almost no situation where Fugu does not fit.
The “superfood” of shoe, our “superboots”: A pair of shoes, created from a combination of canvas, cotton and recycled rubber, in minimal block colours, 100% cruelty free, vegan, flexible in all directions due to the Velcro closures, extremely versatile in its use and lastly a zero drop sole for a barefoot feeling and natural body posture and support. Style, comfort, versatility and respect to all living forms. Period.